Architecting FinTech products that scale.
I turn complex regulatory guidelines, multi-party financial rails, and fragmented operations into seamless, high-trust wealth experiences.
Aswin V
Product Manager • FinTech
India 🇮🇳 • FundsApp
35M+ / 10+ Rails
Market Data & FinTech APIs
Automated pipelines across 37,800+ MF schemes, NSE/BSE equities, CAMS, KFintech, and RBI.
100%
Digital KYC & Onboarding
Aadhaar OTP, PAN CKYC verification, penny-drop bank checks, nominee & SEBI risk profiling.
B2B2C & Quant
Platforms & Analytics Engines
Unified investor/MFD ecosystems plus live comparison & rolling return engines at mfcompare.in.
0 → 1 & Scale
PRD to Production Release
From regulatory sign-offs and API specs to production mobile apps & public open-source pipelines.
Infrastructure & Integrations
Connected directly with India's leading wealth, KYC, exchange, and capital market rails
NSE India
Equities Bhavcopy & Quotes
BSE Star MF
Order Routing & Settlement
CAMS
RTA & Investor Master
KFintech
RTA & Transaction Feeds
MF Central
Unified Portfolio Sync
Decentro
Virtual Accounts & Mandates
Digio
Aadhaar eKYC & eSign
AMFI
37,800+ Schemes & NAV Feeds
Value Research
Fund Analytics & Risk Ratios
RBI & Macro
Sovereign Gold Bonds & Flows
Disclaimer: All product names, logos, brands, trademarks, and registered trademarks mentioned (such as NSE India, BSE Star MF, CAMS, KFintech, MF Central, Decentro, Digio, Value Research, RBI, and AMFI) are the property of their respective owners. Their mention is strictly for descriptive purposes to reflect professional technical integrations, data pipelines, API experience, and product architecture, and does not imply endorsement, affiliation, or sponsorship.
Shipped Systems & Products
Production Case Studies
Inspect technical architectures, PRD priorities, compliance workflows, and quantifiable impact across my recent product builds.
FundsApp
Company Project2025Building a compliance-first mutual fund platform for modern investors.
Role
Product Manager
Industry
FinTech
Platform
iOS • Android • Admin Portal
Users
Investors, MFDs & Operations Teams
The Core Challenge
Building a mutual fund platform involves balancing regulatory compliance, multiple third-party integrations and a seamless user experience. The challenge was to simplify investing while ensuring every journey remained compliant and operationally scalable.
MF Compare
Personal Project2026Empowering investors with side-by-side mutual fund analytics and portfolio overlap insights.
Role
Product Manager
Industry
FinTech
Platform
Web • Mobile
Users
Investors, Wealth Advisors & MFDs
The Core Challenge
Evaluating mutual funds is often overwhelming due to fragmented data across multiple AMCs, dense quantitative metrics, and unclear risk-return trade-offs. The challenge was to design a clean, intuitive comparison experience that enables investors and advisors to compare fund performance, expense ratios, portfolio overlap, and risk ratios without cognitive overload.
Indian Market Historical Data
Open Source2026An automated open-source data pipeline and master catalog delivering 35M+ historical records across Indian equities, mutual funds, SGBs, macro indicators, and corporate actions.
Role
Lead Architect & Developer
Industry
Capital Markets & Data Rails
Platform
Python • Parquet • GitHub Actions
Users
Quant Researchers, Analysts & Developers
The Core Challenge
Reliable historical market data in India is traditionally locked behind expensive proprietary enterprise terminals (Bloomberg, Refinitiv) or fragmented across disparate public sources with breaking schema changes and missing adjustments. The challenge was to architect a zero-cost, automated data engineering pipeline that ingests, cleans, normalizes, and packages over 35 million records across stocks, indices, mutual funds, SGBs, and macro indicators into high-performance Apache Parquet partitions updated daily.
Net Worth Tracker
Personal Project2025A unified personal finance dashboard bringing assets, liabilities, and portfolio analytics into a single view.
Role
Product Manager
Industry
Personal Finance
Platform
Web • Mobile
Users
Retail Investors & Finance Enthusiasts
The Core Challenge
Most investors track their wealth across fragmented apps — bank accounts, mutual fund portals, stock brokers, crypto wallets, and EPF/PPF portals. This causes a lack of holistic visibility into overall asset allocation, debt exposure, and real net worth trajectory. The goal was to design an intuitive, unified dashboard that automatically aggregates and visualizes all assets and liabilities with zero clutter.
Retro Marketplace
Personal Project2025A curated collector marketplace focused on trust, verified discovery, and seamless transactions.
Role
Product Manager
Industry
E-Commerce / Collectibles
Platform
Web • Mobile
Users
Vintage Collectors & Curated Sellers
The Core Challenge
Niche collector marketplaces often suffer from counterfeit items, opaque pricing, and fragmented buyer-seller communication. The challenge was to design a trust-first platform architecture with item authenticity verification, transparent price discovery, and frictionless checkout.
Product Operating Framework
How I Build Products · Interactive Lifecycle Track
From Ambiguity to Production Scale.
FinTech product management requires balancing strict regulatory guardrails, multi-party engineering architecture, and deep user trust.
Scroll down to traverse lifecycle→
Understanding Friction & Compliance Guardrails
Before writing a single line of spec, map business goals against SEBI, AMFI, and RBI guidelines.
Key Deliverables & Artifacts:
System Design, Event Schemas & PRD Specs
Translate ambiguous regulatory requirements into exhaustive PRDs, API contracts, and edge-case fallbacks.
Key Deliverables & Artifacts:
Sprint Alignment, UAT & Ops Enablement
Partner daily with engineering, QA, design, compliance, and back-office operations to unblock sprints.
Key Deliverables & Artifacts:
Production Rollout, Telemetry & Feedback Loops
Release with rigorous monitoring, tracking conversion funnels, onboarding drop-offs, and user sentiment.
Key Deliverables & Artifacts:
Battle-Tested in High-Stakes FinTech.
This framework powers real mutual fund integrations, digital KYC automation, and multi-asset platforms at scale.
PM Operating Model
How I Build Products
A battle-tested framework for managing the friction between regulatory compliance, engineering feasibility, and seamless user experience.
Discovery & Regulatory Scoping
Before writing a single line of spec, map business goals against SEBI, AMFI, and RBI guidelines.
Key Deliverables:
- Regulatory & Compliance Risk Assessment
- User Friction & Drop-Off Journey Mapping
- Unit Economics & TAM Feasibility Analysis
- High-Level Product Goals & Scope Boundary
PRDs & Technical Architecture
Translate ambiguous regulatory requirements into exhaustive PRDs, API contracts, and edge-case fallbacks.
Key Deliverables:
- Exhaustive PRDs & Step-by-Step User Flows
- Third-Party API Mappings (CAMS, BSE, Decentro)
- Data Schemas, Webhooks & Fallback Logic
- Information Architecture & High-Fidelity Wireframes
Cross-Functional Execution
Partner daily with engineering, QA, design, compliance, and back-office operations to unblock sprints.
Key Deliverables:
- Daily Sprint Grooming & Ruthless Scope Prioritization
- Comprehensive UAT Scenarios & Edge Testing
- Legal, Compliance & Information Security Sign-Offs
- Back-Office Ops Runbooks & Internal Admin Tooling
Launch, Telemetry & Iteration
Release with rigorous monitoring, tracking conversion funnels, onboarding drop-offs, and user sentiment.
Key Deliverables:
- Real-Time Conversion Funnel Analytics
- Operational Escalation Dashboards & Telemetry
- Customer Support Ticket Analysis & Heatmaps
- Continuous Post-Launch Roadmap Iteration
Career Trajectory
The Path to Product Leadership
My career wasn't a linear textbook path. Every phase built a specific dimension of my product thinking:
Product Management
End-to-end FinTech product strategy, API integrations, and scalable wealth management journeys.
Customer Experience & Operations
Operational scaling, exception handling, compliance audits, and customer support workflows.
Business Analysis & Solution Consulting
Translating ambiguous client needs into functional PRDs, system architectures, and engineering user stories.
Business Development
Customer problem discovery, commercial negotiations, and business value propositions.
Guiding Philosophy
Product Principles
Core mental models that shape how I prioritize and design digital software:
Solve real problems
Features should exist because users genuinely struggle without them, not because competitors built them or they sound impressive in a deck.
Keep things simple
Simplicity builds trust in FinTech. Reducing fields, automating verification, and removing friction creates confidence.
Decisions should be measurable
Every product choice needs a clear thesis and instrumentation to prove whether it generated measurable value.
Think long term
Design architectures and data models that evolve gracefully as regulatory mandates change and transaction volumes grow.
Daily PM Toolchain
Dispatches & Thinking
Product & FinTech Insights
Short thoughts, regulatory takeaways, and practical lessons from the trenches of building wealth products.
Historical Indian Stock Market Data — Open-Source Dataset & Repository
Created a public repository containing historical Indian stock market data that can be downloaded and stored locally for research, analysis, and backtesting. Updated every weekday at 7:30 AM IST, with historical gold and silver prices coming soon.
MF Compare: Mutual Fund Analysis & Portfolio Optimization Tool
Designed and launched MF Compare to solve mutual fund portfolio stock overlap, concentration analysis, and side-by-side evaluation across 20+ advanced financial metrics.
Kerala Cyber Suraksha Summit — Key Takeaways & Security Insights
Attended the Kerala Cyber Suraksha Summit with valuable discussions on the evolving cybersecurity landscape, proactive compliance, and networking with technology leaders.
Generational Shifts in Investing: Long-Term Discipline vs Constant Monitoring
Reflections on how modern FinTech products, instant charts, and push notifications shape investor psychology compared to the patient investment habits of previous generations.
The Problem Isn't Always Where the Error Appears: Lessons in Troubleshooting
A DNS resolution breakdown with ISP routing that highlighted a vital PM lesson: when a user reports a broken experience, the root cause may lie anywhere along the journey.